Having spent decades crafting my marketing and indirectly my sales skills, there is one thing which always sticks out in my mind about each of these disciplines. It is how every aspect of what we were doing was measured. Talk about feeling like you were always under a microscope. Or, being constantly judged on the metrics associated with your discipline.
Being under continuous surveillance can take its toll on people. Although there may be some exceptions. Granted measuring results is a fundamental part of business, but what if and what are the measurements used to determine employees or the company’s energy level?
The first thing which comes to mind is the annual employee satisfaction survey which is sent out. Does this really reveal how satisfied employees are, or does it simply give them an opportunity to vent? This method isn’t going to be helpful in determining energy level’s, but short of applying medical practices (e.g., taking your temperature, blood pressure), is there a way to establish people and company energy levels?
Leaders of companies who are gifted in the emotional intelligence (EI) category are generally perceptive of how other people, and collectively what the energy level of their company is. Although this gets harder to determine when a company has over 50-100 employees. However, even if a leader is able to assess their company energy level, it is still hard to quantify this level amount. More importantly to note, it is certainly subjective.
So, is it possible or reasonable to think there are ways to determine a company’s energy level? If a company knew what it’s energy level was, and let’s say it was low, what could they do about this?
Here are some suggestions I have seen companies apply to help boost their collective energy level:
- Rally around an organization or cause which could be in alignment with what your company does. If this is too challenging to find a direct alignment with another cause, then mutually determine one to work with. Focusing on helping others is an excellent way of changing a company’s energy level.
- Consider physically moving to another work area within your company. Several of the companies I worked at had us move our desks every 3-6 months. The energy level of our teams soared when we did this, and it caused people to have to collaborate well together to make the move happen. When you change your physical location, it also does wonders for your overall attitude too.
- Give your employees something to look forward to. It doesn’t have to be anything expensive to invest in, as it could be as simple as asking a food truck which specializes in desserts to randomly show up outside of your building. If the company can pay for this treat, even better.
- Dedicating a day a week to do something different at your company also can pick up the energy level. For instance, how about having teams take turns to BBQ for each other one day a week, make waffles or ice cream sundaes or perhaps something healthy?
- Borrowing from one of my other story ideas, how about having weekly or once a month lunch-and-learns ? The topic can either be work or non-work related. The non-work ones of course will be more fun, and you will be impressed to hear about the hobbies and subjects that your employees are enthusiasts about!
- Pot luck lunches are lots of fun, and a low-cost option which I have seen the company energy level increase. For those employees who are competitive, throw in a prize or prizes, either monetary or simply bragging rights to who has the best, fill-in-the-blank for the item they made. Hint, pies, chili and cookies are easy contests to run.
Although I do not presently have a subjective measurement for you (yet), to help you know what your energy level is, start out with trying some of the suggestions above and see if you notice if your company energy level improves. Also, be aware if your own energy level improves too. Most importantly, be as creative as you can be with trying out different activities to give you the energy boost you are looking for.
Kathleen E. R. Murphy is the Founder, Chief Performance Strategist and CEO of Market Me Too. She is a Gallup Certified Strengths Finder Coach, author of Wisdom Whisperer, and is a well-respected motivational and social influencer with a global following from her numerous speaking, print, radio and television media appearances.
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