How to Build Your Reliability Reputation

One of the pillars of a successful business is reliability. The concept comes in a variety of flavors. Let’s focus on human reliability. Without reliability as an embraced (strategy, hypotheses, belief) in an organization, by all members, the fundamentals of running the business simply will not thrive.

On a recent trip to Australia, I witnessed how the concept of reliability plays such a critical role.

The 16-hour flight provided many opportunities to think about reliability and to see it in action.   The amazing Qantas flight crew worked in harmony and relied upon each other to do their jobs. If you think about all of the elements associated with what it takes to get a large commercial plane off the ground, and the incredible amount of details which need to be executed to make this possible . . . What a wonderful demonstration of teamwork – and reliability.

When people are doing their jobs well, and most are reliant upon others to some degree, amazing things can happen. Conversely, when team members lose sight of the fact that being unreliable can have negative consequences that will impact others, bad things can happen. That’s bad news on the ground, but in the air?  No!

This may seem incredibly basic from a common-sense perspective, but more often than you think, you or your colleagues lose sight of the power of reliability.

So, how do you stay focused on being reliable? What does it mean to be considered a reliable team member?

Staying focused is easier than you think, especially if you care about your work performance.  What’s more, doing a great job is going to help not only you, but others, now, and in the future.

One way to stay focused is to break your tasks into segments. About 30 to 45 minutes is ideal, as most people start to lose their ability to focus well past this point.

Not all jobs will allow you to pause and take a short break, but if you are fortunate enough to be able to do this, the result will be of a higher quality, and you will have renewed energy for resuming the assignment. Your colleagues will likely also be impressed with the outcome, and you will begin to build your reputation for producing quality work, and more importantly, be considered reliable.  You will have an enviable reliability rating!

Another way to remain focused is to segment the type of tasks you tackle. For example, consider checking email at the beginning, middle, and end of the day versus constantly checking messages throughout the day.

If you have the type of work that requires you to be in meetings, whenever possible, plan them at the beginning of the day. That leaves the remainder of the afternoon to accomplish the assignments for which you are responsible.

Save the work you enjoy most for the end of the day. This way, you will have it to look forward to, and, because it is the type of work you like, you will have a renewed sense of energy.

Another trick to remaining focused is to take brisk walks around the office. Consider these jaunts as mini rewards for accomplishing the task on which you were working.  Plus, any kind of exercise is a bonus, and who knows who you’ll meet out walking around!

Being considered reliable is a designation you earn from your colleagues. When you demonstrate to others that you are reliable, your entire team or the company you work for will benefit. Amazing things might also begin to happen.

Think about a time when you had to rely upon someone and they did not follow through. How did that feel like? Not desirable, right?  And it made you think twice about being able to rely upon that person the next time you needed to do so. Keep the concept of reliability in mind the next time you are tasked with a responsibility for doing anything related to your job. It helps to keep you focused on a much more positive outcome, and your colleagues will enjoy working with you even more than they already do!

Dedicated to Elfi at Qantas Airlines. Thanks for your inspiration!

Kathleen E. R. Murphy is the Founder, Chief Performance Strategist and CMO of Market Me TooMarket Me Too has expertise in bridging teams and providing organizations techniques to accelerate their market growth and revenue numbers, regardless of the industry they are in, or the business stage they are presently at. She is also the author of a newly published business book called Wisdom Whisperer which is available via Amazon.

Market Me Too also works with individuals from students to C-level executives. The individuals, business and sports teams we work with are coached on how to leverage and apply their peak performance talents on a daily basis.

If you want better results, let’s talk. We know how to help you get them. Contact Kathleen at or (339) 987-0195.



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